Moral Entrepreneurialism for the Hamburger: Strategies for Marketing a Contested Fast Food Peer-reviewed research by: Natália Otto, Josée Johnston, and Shyon Baumann What’s behind fast-food marketing, and is it really all that morally suspect? This article explores the campaigns of three fast-food chains, and draws out the strategies used to entice customers and curb social …
Platforms and the pandemic: A case study of fashion rental platforms during COVID‐19 Peer-reviewed research by: Taylor Brydges, Lisa Heinze, Monique Retamal and Claudia E. Henninger Have you heard of the ‘platform economy’? Ever rented, or thought about renting, clothing through one? This article runs through some of the current challenges facing fashion rental platforms, …
Paradigm shift or business as usual? Workers’ views on multi-stakeholder initiatives in Bangladesh Peer-reviewed research by: Dr Naila Kabeer, Lopita Huq, Dr Munshi Sulaiman 2023 will mark 10 years since the Rana Plaza building collapse, a disaster increasingly forgotten by consumer stakeholders in the Global North. Yet the scale and scope of Rana Plaza has …
Tweakments: Non-surgical beauty technologies and future directions for the sociology of the body Peer-reviewed research by: Dr Anna Dowrick and Dr Ruth Holliday While social pressures to conform to “beauty” standards can be felt throughout life, they can also be gendered and racialized. Where surgical procedures were once the main options for those looking to …
Inequalities across fashion sector highlighted through COVID-19 Peer-reviewed research by: Dr Taylor Brydges and Dr Mary Hanlon The global fashion and apparel industry is unequal by design, with asymmetrical power dynamics impacting garment worker wages and supports. What impact did COVID-19 have on the global fashion and apparel industry? How did international companies and brands …
Garment worker rights & fashion’s response to COVID-19 Read More »
Love in the space–time of inequality: Attachment and detachment across unequal lives Peer-reviewed research by: Dr Samuel Strong This article highlights how understandings related to inequality are often understood through charts and graphs, and how as a result, solutions also often come in the form of more charts and graphs. And while that may make …
Closing the loop on take, make, waste: Investigating circular economy practices in the Swedish fashion industry Peer-reviewed research by: Dr Taylor Brydges The global fashion and apparel industry has a longstanding, ongoing, and growing, reputation for exploitation and waste. Drawing on the Swedish fashion industry, this paper shows how interventions to curb environmental impact must …
Unpacking tensions related to social class and the myth of meritocracy. Peer-reviewed research: Dr Sam Friedman, Dr Dave O’Brien, and Dr Ian McDonald. What is the difference between working class and middle class in the United Kingdom? And why is it that in the 1 in 4 people from middle-class backgrounds, with middle-class jobs, understand …
